While I do agree that HN readers are not representative of the general population, and we almost certainly are more ad-averse on average, hating ads is still common overall. Don't be fooled by the fact that less-technically-skilled individuals may find it harder to block ads than we do, or are less likely to identify covert advertisements disguised as legitimate search results.

Case in point, when I was a kid my dad (of "Boomer" age, but from a country where the generational name does not apply) really, really, really insisted on muting advertisements on TV whenever they came on. He made an effort to instill in me the idea that advertisements were lies trying to sell rubbish, and even though I do not have such an emotionally charged reaction to the concept of ads as he does, I still radically block them by all means necessary.