The author apparently does not fully understand the concept of PMF. I mean, I understand that we don’t necessarily have discrete events, but the pursuit is very clear. The article starts off wrong when it says that Marc created the concept. Steve Blank talked about PMF a bit earlier in The Four Steps to the Epiphany.
> The article starts off wrong when it says that Marc created the concept. Steve Blank talked about PMF a bit earlier in The Four Steps to the Epiphany.
Maybe I'm off-base here but when I read those 3 words "product market fit" I assume that is a concept that has been around since the beginning of any free market.
I don't see how it could have only been recently recognized, that doesn't seem right.