Is this a big trend lately? Buying old newspapers and then putting them back up as SEO shell farms with recognizable names?

There was another story on here just a little bit back about an East coast lady that had her article stolen by a paper she used to work for, that then returned, zombified, under the same name, yet with different bylines.

Similar to this article from Buzzfeed (2020) about pseudo-"local" news websites. https://www.buzzfeednews.com/article/craigsilverman/these-fa...