Technic bricks (or really pins, axles, wheels) are a nightmare for any house with small kids either way, I think food grade plastic is irrelevant on that side.
On the environmental impact it's a good point, especially EU regulations. I'm not sure yet how much Lego's stance is marketing and how much it actually makes a difference, especially as they also have a factory in China and the bricks I'd get would come from there, but one can hope.
Or the environmental impact, for which an EU company will care much more and be regulated for ?