Civilization is an artifact of thermodynamics, not an exception to it. All life, including civilized life, is about acquiring energy and creating order out of it, primarily by replicating. Money is just one face of that. Ads are about money, which is about energy, which fuels life. AI is being created by these same forces, so is likely to go the same way.
We might question the structural facets of the economy or the networking technology that made spam I mean ads a better investment than federated/distributed micropayments and reader-centric products. I would have kept using Facebook if they let me see the things my friends took the trouble to type in, rather than flooding me with stuff to sell more ads, and seeing the memes my friends like, which I already have too many cool memes, don't need yours.
I can't believe this went all the way to AI...