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> That 2% attracts plenty of balance-carrying people paying 29%.

Do you have data on that to share?

It feels like that should not be the case, because the higher cash-back cards usually require a higher credit score. And people with a higher credit score are unlikely to fall into the trap of carrying a balance.



The 2% cards aren’t that hard to get, and with something like half of Americans carrying balances some of them are gonna be 2% cardholders who ran up more than they realized on a 0% APR intro rate.

You only need a few of those to make up the difference.




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