Thanks for the responses. In terms of goals, I was thinking more of the relationship goals. Many men are happy using apps to play the field (I've talked with friends who simultaneously 'dated' half a dozen or more women), whereas most of the women I know used apps to find longer-term relationships.
This can result in a small fraction of men going on a large number of dates (expecting that they don't need to commit) and a large fraction of women not thrilled that the desirable guys don't want to get serious. Are there ways around issues like this? Or is this more of an urban myth than a reality?
There are statistics studies both endorsing and invalidating this concept.
Some OkCupid / Tinder data suggest that "likes" are not evenly distributed, which has been extrapolated out to mean that dating is unbalanced. On the same token, unmarried rates are pretty equal across genders in the US suggesting that from an outcomes perspective people are achieving their relationship goals (at least in terms of marriage there are other goals).
In our app, which was much more heavily skewed toward actual dates than likes, I would not characterize the pattern of people who went on dates heavily skewed toward a small portion of men - so it may be real from a liking perspective (I can't claim to refute data directly from the dating apps) but may be more of a myth when it comes to actual dating.
This can result in a small fraction of men going on a large number of dates (expecting that they don't need to commit) and a large fraction of women not thrilled that the desirable guys don't want to get serious. Are there ways around issues like this? Or is this more of an urban myth than a reality?