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To be clear, I totally agree with you. I think the success of theme parks and merchandise has been covering up mediocre IP from Disney for a while, and that fact is dangerous to their future prospects.

However, trying to balance this critique with some fairness to their strategy, it is difficult to disambiguate "the strategy isn't working" from "the strategy is helping us float across some mediocre years until we chance upon the next Frozen". It's kind of like VC returns, where it's 10 "%" of their IP (Star Wars, Mickey, Frozen, Toy Story, Marvel, etc.) that drive 90% of their performance. 2023 was definitely a poor "vintage" for Disney IP.

That being said, Disney has rebounded from many spells of mediocrity, and their theme parks, merchandise, and old IP (now monetized through Disney+ as you say) have kept them afloat through those poor periods.

Most recently they've only been able to jump-start the IP engines through acquisition (Pixar 2006, Marvel in 2009). I'm not a Disney shareholder myself, but I agree that the IP tap seems to be running dry and that's very concerning. I don't think Epic Games has anywhere near the value ceiling that Marvel and Pixar did.




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