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thanks. do you understand what inlang is by looking at the site?



No

Mainly because:

> The globalization ecosystem for software companies. Plug inlang's products together for market expansion and a broader customer reach.

I have no idea what that means and who it’s for.

I don’t know if this is exactly what your product does but maybe a heading like:

“The developer platform that makes data integrations easy”

That at least tells me who is the buyer and what benefit I will get


> That at least tells me who is the buyer and what benefit I will get

That is our problem. Taking a software product global (i18n/localiation/marketing) targets multiple personas and buyers (managers, developers, translators, designers, etc). We started with a dev-focused line but that didn't work for everyone else.

Are product pages clear(er)?

- https://inlang.com/m/gerre34r/library-inlang-paraglideJs - https://inlang.com/m/tdozzpar/app-inlang-finkLocalizationEdi...


Maybe something like this might be better …

Heading: “Localizing your app, has never been {easier/facile/etc}”

Subhead: “A developer platform for all your i18n needs”

That the {xxx} is animated and changes languages


Well there is section 'popular products' directly on landing page so it is not hard to guess.


I did, but I had to click a lot to understand.


No, and I suspect GP was being sarcastic.


What is unclear?

we know that we haven't nailed communication yet. one team member is working full time on communication/the website


I have no idea what “globalization ecosystem” is supposed to mean. There is a list of software components (“products”) I’m probably supposed to see a use for, but why would I go to that website to browse them? There is mention of “inlang projects”, but what is “inlang” and why would I have such a project? There is mention of “plugins for inlang”, but again, what is inlang and why does it need plugins?


I’m the responsible person that Samuel talked about. I agree thanks for the feedback. Any chance that we can get on a call?


Great feedback. I'll forward it to Nils, who is responsible for communication. Reply from him should follow on Monday


I got it. But it’s because I worked on software that is global by design and we serve markets all over the world.

I think some of these others may not have worked on such software requirements.

Your site makes sense.




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