True I wasn't adding the additional income from private sponsors, his cloud kitchens, his chocolate bars and the translation service business because you have to consider the platform revenue must be valuable for a buyer too because once Mr.Beast sells his channel there is no guarantee that the private sponsors will still continue with the same arrangements.

Thats the nature of creator economy, his(creator) actions can influence audience reactions towards the channel, affecting the organic revenue drastically.

That describes the "inverted pyramid" model where a lot of the YouTube channels especially reside. Instead of a replaceable CEO at the top of the company, you have a foundational CEO at the bottom, who holds up the rest of the company above.