Where's the value? My Android phone just does this locally, obviously Shazam has more storage and so they're going to handle more obscure stuff that way, but for example I just set my "Power of Love" playlist running, and the Pixel's built in "Now Playing" knows both the Frankie Goes To Hollywood track and the Huey Lewis number from Back to the Future.
When a "phone" was a dumb device just barely capable of implementing GSM and displaying a clock then this might be worth something as a business, but given where the $0 baseline is, I don't see enough margin to justify competition, I'm surprised even Shazam still makes commercial sense.
I disagree. Apple isn't like Google/FB where they take a loss on a service and make it back on the backend with ads. Apple seems like they evaluate each service as if it were a physical product ie it costs X and each service needs to stand on its own and make X + Y back.
When a "phone" was a dumb device just barely capable of implementing GSM and displaying a clock then this might be worth something as a business, but given where the $0 baseline is, I don't see enough margin to justify competition, I'm surprised even Shazam still makes commercial sense.