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*Technically inclined users don't need Chrome

The average user is going to open Safari or Edge and go to Google or YouTube. They'll see the "this page runs better in Chrome" popup and install Chrome. The installer asks to make it your default browser, so they do.

The idea that you can install an addon to the browser isn't even in their toolbox. They aren't aware of the anti-competitive nature of Google. To them, a browser is just the thing their OS exists to run for them.




This is sadly true

My grandmother uses the Google app to browse the web on her phone. Not Chrome. Not safari. the Google Search app.

Because every single time she does a search, google tells her to install the app.

And I have a few friends that either uninstalled Adblock. Or stopped watching YouTube on PC in response to this new Adblock crackdown. All of them use chrome.


> Technically inclined users don't need Chrome

You're right, but you're forgetting, Chrome needs technically inclined users. Yes there's always people without enough awareness to be satisfied with the walled garden, but Firefox used to be popular because it was user, and importantly power user friendly.

Something will usurp that thrown, the power users will switch and then so will everybody else


They don't have to lose 50% of market share to lose this war.

Even a 5% dip will end it.

And technically inclined users are the ones being asked to configure computers for their families etc.


Agreed. I look around in my office and no one else than me is running any kind of adblocker. Most people don’t care or don’t even know adblockers exist.


We used to see "Designed for Internet Explorer" or other recommendations. Firefox still took off anyways.


This is why Technically inclined users need to engage in advocacy for other users.

Bit by bit, maybe Google will get the message.




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