Over the past decade "status" has become much more important for a lot of people, and what better way to show it than with an expensive car? Clothes don't shout "hey I'm expensive", if anything luxury brands are less loud. Property, meh, other than your neighbors nobody sees your house. Everyone has an iPhone and Apple Watch, and real expensive watches like Rolex are for old business men. So all that's left is cars.
I live in a post-Soviet country where minimum wage is something like €600/mo, yet the amount of luxury cars I see on the road is honestly staggering. I have no doubt these are on lease, but the payments and insurance must be thousands per month.
The funny thing is the tagline for Porsche here is "standout from the crowds while others dissapear". Sometimes it feels like I'm being a rebel by not having a Porsche, BMW, Audi, Mercedes or Range Rover.
(I drive a 18 year old MPV I bought for €3k earlier this year. It works amazingly well at getting me from point A to point B)
I live in a post-Soviet country where minimum wage is something like €600/mo, yet the amount of luxury cars I see on the road is honestly staggering. I have no doubt these are on lease, but the payments and insurance must be thousands per month.
The funny thing is the tagline for Porsche here is "standout from the crowds while others dissapear". Sometimes it feels like I'm being a rebel by not having a Porsche, BMW, Audi, Mercedes or Range Rover.
(I drive a 18 year old MPV I bought for €3k earlier this year. It works amazingly well at getting me from point A to point B)