sure, It's no doubt an arms race. The prevalance of websites going down due to scaling issues feels like order of magnitude less than it was 20 years ago though. Purely anecdotal with no real data to back that up.
What I am saying is that we are getting "scalable websites" today individually, but it has cost us overall resiliency because most of us all are hiding behind the big providers. I am not so sure if this is a good trade-off.