Will social media use AI to post content in order to keep attracting advertisers, showing that "stuff" is happening on their platform? Advertisers who should only trust One Metric: the correlation of the actual sales with an online advertisement campaign.
That metric is never important. Brands have always lost money advertising. Spending on ads is seen as burning extra budget to stay ahead of the curve and remain relevant
They are simply digging trenches for survival and domination. That is why I believe brands with profits above average should be banned from spending on ads. They polute the market and decrease competition
