Depends what you mean by platform and depends what you mean by FB. If by FB you mean Meta, they have also https://www.workplace.com/ (which is like an internal facebook), instagram, whatsapp and some others. Integration of LLMs technology in those "platform" might give them some advantage.
Right, but they’re not competing directly on offering the LLM - they benefit from having a better LLM as a feature, but their value add is elsewhere in the product.
