Buying two identical drives has high chances of them being from a single batch, which makes them physically almost identical. It’s a pretty well-known raid-related fact, but some people aren’t aware of it or don’t take it seriously.
If they're bought together, like mine were, and they have close serials, they've be almost identical; if you then run them in a ZFS mirror like I was, they'll receive identical "load" as well.
Since mine had ~43000 hours, they didn't fail prematurely, they just aged out, and since they appear to have been built pretty well, they both aged out at the same time. Annoying for a ZFS mirror, but indicates good quality control in my opinion.
If they're ~identical construction and being mirrored so that they have the same write/read pattern history, it could trigger the same failure mode simultaneously.
Why bad? What's considered a good/bad lifetime for these? Mine had ~43000 power on hours, I don't know if that's good or bad for a WD Red (CMR) drive, but they weren't particularly heavily loaded, and their temps were good, so I'm fairly happy with how long they lasted (though longer would have been nice).