"Netflix is part of the RFP Work Group. So presumably they are interested in offering consumers the ability to pay for Netflix using FedNow instead of a credit card. Instead of Netflix paying ~$0.50 in credit card processing fees per U.S. subscription they'll probably be able to find a bank willing to charge them < $0.25. It also gives consumers more control as they have to authorize each charge."
NB that last sentense. FedNow does NOT support recurring.
I can't imagine netflix giving up the stickiness of automatic recurring billing to say <2% of the transaction cost.