I'm curious about that myself. We dropped our Youtube premium family plan when they upped the price to $22. We just recently got an email that Paramount was doubling our Paramount+ subscription price and "adding" Showtime. I don't want showtime. I just want to pay a small price to be ad free. The lower price tier is with Ads.
The trouble is apparently that Ads are worth more to these companies than ad-free subscribers.
agree with the last part. The average YouTube user seems to be clicking through ads more often than we think. This is similar to credit cards, where banks get most of their interest revenue from few users.
The trouble is apparently that Ads are worth more to these companies than ad-free subscribers.