Sorry for self replying but I just had a look at the repo and it's definitely worth fully automating this.
A js/python snippet converting pngs to superwhite video frames should be fairly easy to implement.
You also only really need the video to push the browser to do things in HDR. You can’t express a CSS colour way outside the normal range, but blending calculations are not clamped so can be used to get the colour. https://github.com/kiding/wanna-see-a-whiter-white was posted here a while ago and demonstrated the technique.
I'm not sure why you're being downvoted when that's exactly what's happening. The QR code comes from the mask-image in the inline-style, not the video.