Ratings are obsolete. The internet does not come with a rating system. Almost every literate American kid has access to the internet. This is not a recent occurrence, this is something that began nearly 20 years ago. The difference is now instead of using a desktop computer with a slow dial-up connection, its a broadband mobile phone in their pocket.

Lets admit what ratings really are. They are not tools for parents, they are tools to market movies to parents. And, to market movies to kids too.