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Impassioned people with domain experience, in many cases.

/r/videos, sure, that's got its own culture, history, known reposts, moderation style needs, etc. It will take some work to for a group of communications majors to figure out how to moderate it.

But /r/PLC, where I hung out frequently? You need reasonably intelligent electrical engineers to discern spammy press releases from interesting news! We don't work cheap, except when we work for free. Elite athletics, weird hobby niches, professional forums, on and on...Reddit's long tail, where much of the value was, relies on domain experts who were also good communicators. Those are hard people to find.

Stackexchange, love it or hate it, has the same thing going. Are you going to hire a pilot to mod the aviation stack, or a post-doc to moderate mathematics?



Should voting by itself sort the good and bad content? So if the community knows things naturally the spam should fall down and good content be on top?




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