Very true. Throwing up your hands once you realize that corporations tend to be amoral profit maximizers is not helpful. Expecting corps (even non-profits) to behave altruistically is naive, so we have to take real steps to ensure their survival depends on them being good actors.

Specifically, organization of contributors actually sounds like a very effective way of holding these morally dubious “content” middle men accountable. The consumers are too heterogeneous, numerous, and uninvested to realistically coordinate.