It was also today's topic on Cory Doctorow's blog: https://pluralistic.net/2023/05/19/fake-it-till-you-make-it/

I don't know why this is catching now since it was already obvious long time ago. I usually hate conspiracy theories but could only think that a new meme or agenda is catching up. For Cory, Matt, et al this should be obvious since the dot com era and in every investment cycle. The greater fool theory explained part of this.