From my experiences nowadays it feels like it's all about pumping SEO positioning with very little actual content you look for.

If I try to look for IT related stuff I'm getting trapped around these obnoxious blogs and "sites" that shamelessly rip off someone else's content. Then, for a while looking for anything related to Windows was filling top most results with Microsoft forums, with threads that have all these generic "have you tried turning it off and on again" diagnostic solutions.