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They can do this as their percent of world total use of these products shrinks and as the market has maturing waste streams.



based on recent shipment data from q4 2022 their global market share actually increased it actually bounced of the lows in 2020 and is still trending upwards and is at 10 year highs. >https://www.counterpointresearch.com/apple-iphone-market-sha... >https://www.counterpointresearch.com/global-smartphone-share...




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