Musk's current plan is to sideline users who refuse to go Twitter exclusive. Matt Taibbi says:
> "Of all things: I learned earlier today that Substack links were being blocked on this platform. When I asked why, I was told it’s a dispute over the new Substack Notes platform…" (https://twitter.com/mtaibbi/status/1644428913651642387)
> Since sharing links to my articles is a primary reason I come to this platform, I was alarmed and asked what was going on. I was given the option of posting articles on Twitter instead. I’m obviously staying at Substack, and will be moving to Substack Notes next week. (https://twitter.com/mtaibbi/status/1644431125463351298)
Google has a big moat. No social media has a moat, though one could say advertisers would be hard pressed to beat Meta's ad tech. But users have no loyalty.
> "Of all things: I learned earlier today that Substack links were being blocked on this platform. When I asked why, I was told it’s a dispute over the new Substack Notes platform…" (https://twitter.com/mtaibbi/status/1644428913651642387)
> Since sharing links to my articles is a primary reason I come to this platform, I was alarmed and asked what was going on. I was given the option of posting articles on Twitter instead. I’m obviously staying at Substack, and will be moving to Substack Notes next week. (https://twitter.com/mtaibbi/status/1644431125463351298)
Musk's commitment to free speech is big. Huge.