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Jack Dorsey often says. You don't need to be first to market. You just need to be best to market.

Demonstrated through Twitter, and now Cashapp




I'm reminded of the scene in Margin Call[1]: "There are three ways to make a living in this business: be first, be smarter, or cheat."

[1] https://www.youtube.com/watch?v=Hhy7JUinlu0#t=6m22s


That line was specifically about financial markets, not products.


In my opinion, this line is valid for business in general.




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