I think if people were more open to it culturally it would be used a lot more. I know plenty of my elderly relatives who would benefit switching from opioids to this for their chronic pain, but they grew up being fed lies about the drug that precludes them ever experimenting.
Socially its also not up to the level of alcohol is even in California. Every work event I have for instance has a selection of beers and wines and hard kombucha for us, but never any weed even if its legal for all of us, a few of us do use it, and our company does not care that we do it or not. One can argue "well a whole joint is a lot for most people" but I counter with the fact that you do not need to necessarily imbibe to the point of total impairment just like how you would not polish an entire bottle of scotch at the work event. They even sell seltzers with just a touch of thc in them these days, that would certainly be healthier than a white claw.
That's why I think these edible drinks are really interesting for mass market. Pabst Blue Ribbon makes a thc beer now (no alcohol in it though). You can sip on one of these like you would a beer in a social setting, and it will be like 5-10mg which is as small as edibles go for the most part in terms of dosage. Even if that was high for your tolerance you can just cut yourself off, and safe the rest of the drink for another time if its not flat by then.
That being said, smoking weed has been normalized in california for perhaps over 50 years and you still don't yet see these drinks offered to people at social events really even though there will always be a ton of booze. Maybe it would take establishments actually getting licenses to serve and consume THC to really change how our culture looks at this stuff in contrast to alcohol.
Those popular Terra edibles are 5mg each and I know multiple people who prefer only half of one. I'd be interested in trying a very low THC beer, like 2-5mg. Don't underestimate the role tolerance plays. Most occasional/casual users simply have a minor overdose on what regular users consider "good" weed or "small" edibles.
Socially its also not up to the level of alcohol is even in California. Every work event I have for instance has a selection of beers and wines and hard kombucha for us, but never any weed even if its legal for all of us, a few of us do use it, and our company does not care that we do it or not. One can argue "well a whole joint is a lot for most people" but I counter with the fact that you do not need to necessarily imbibe to the point of total impairment just like how you would not polish an entire bottle of scotch at the work event. They even sell seltzers with just a touch of thc in them these days, that would certainly be healthier than a white claw.