One of my personal rules for life is that wherever possible I avoid businesses which are big enough to have call centres, especially if those call centres are in another country. Obviously that's impossible for a lot of things, but I try. The small local ISP I use, for example, is totally worth the additional cost. I can call them, and there's no "press 6 for support, your call is important to us" nonsense. A couple of rings, and I'm stright through to an expert who has the knowledge and authority to fix my problem right away.