I write a blog that at its peak it had a not-huge-but-not-small-either userbase, and a massive TIL.
Blog and TIL are two radically different things.
I write the TIL for myself, and it's open, but it's pretty much useless to anybody else. This is because TILs reflect the writer's mental structure, which is very individual; the topic has been discussed on HN before.
Regarding the blog, I didn't/don't publicize it at all, but it actually got noticed by some BigCo.
It's important to ask oneself what's the purpose of having it discovered. Fame and glory :)? Career? And/or just helping people?
In the case of my blog, I didn't care about it being discovered. However, it did help people; if one cares about writing quality posts, people will find it and use it as reference, in a virtuous cycle, although there is a limit - blog do "age" with time, even if some articles stay popular.
The discoverability will be based on the fact that the most popular (useful) posts will be used as reference over the web.
If the target is being popular for the sake of being popular... well, then one gets into the SEO topic. I don't personally advise this, but to each their own :)
Having a popular (or so) blog doesn't necessarily help with the career. It can help as part of a portfolio, but prospective employers will either ignore it, or take just a peek, unless they know it already - in that case, it's definitely a big help.
Blog and TIL are two radically different things.
I write the TIL for myself, and it's open, but it's pretty much useless to anybody else. This is because TILs reflect the writer's mental structure, which is very individual; the topic has been discussed on HN before.
Regarding the blog, I didn't/don't publicize it at all, but it actually got noticed by some BigCo.
It's important to ask oneself what's the purpose of having it discovered. Fame and glory :)? Career? And/or just helping people?
In the case of my blog, I didn't care about it being discovered. However, it did help people; if one cares about writing quality posts, people will find it and use it as reference, in a virtuous cycle, although there is a limit - blog do "age" with time, even if some articles stay popular.
The discoverability will be based on the fact that the most popular (useful) posts will be used as reference over the web.
If the target is being popular for the sake of being popular... well, then one gets into the SEO topic. I don't personally advise this, but to each their own :)
Having a popular (or so) blog doesn't necessarily help with the career. It can help as part of a portfolio, but prospective employers will either ignore it, or take just a peek, unless they know it already - in that case, it's definitely a big help.