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Amy Hoy is a big proponent of bootstrapping. Her 30x500 class seems to rock (according to the sample materials she has out there), and she has some choice words on the subject: http://unicornfree.com/2011/fuck-glory-startups-are-one-long...



Rob Walling's "Start Small, Stay Small" is pretty good too, and has less gratuitous profanity.


I think I'd argue that the profanity is for effect/emphasis, and to mark the post out as a rant - it's clearly (to me) being used intentionally as a writing technique.

Which suggests 'gratuitous' is a harsher adjective than strictly requires, and may simply reflect that you aren't fond of profanity's use at all.

I think either dropping the word entirely from your comment or perhaps replacing it with 'prolific', which would not only have been non-judegemental while still conveying the key point, but additionally alliterates nicely too.

Or maybe I'm just overthinking this :)


"Gratuitous" is a judgment: profanity loses its shock value if you lace everything you say/write with it. I don't know if the rest of her writing is like that (my recollection is that it isn't), but this piece was too heavy on it. A well placed "fuck" can add a lot, if used judiciously, but it's the kind of thing where you only sit up and take notice of it due to its absence elsewhere.


Amy Hoy is a kick-ass writer.


I'm currently enjoying the 30x500 class. It certainly isn't free, but it is excellent.




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