Is it just me, or do all these photos have some odd sexual tension in them? Perhaps its societal conditioning, but I don't seem to have the same response from modern days ads (even though objectively modern ads are more sexualized).
A related question to ask is what takes more effort? Adding that tension? Or removing it? What is the baseline state of the fictional people in these ads, assuming they were like real people?
Many seem forced and weird, like the couple having a romantic evening playing Atari 2600 Combat. Maybe it's the forced closeness so they can fit in the picture while doing pogfaces?
