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Man, how much did _that_ domain cost?!



Ha! That was my first thought as well. Google tells me that Salesforce bought it from Microsoft. One can only hope MS was a bit hard up that month, and thus susceptible to some hard bargaining?

There are so many domain names of new companies that instantly cast an image in my head of a handful of people sitting around a conference table, shaking their heads and subtly grimacing but still mustering up optimism about the compromises they're making with a domain name.

well, it sure is quirky, but that'll capture their imaginations, right? the walrus evokes a kind of avuncular humor, as well as a kind of powerful muscularity, both of which are very appealing across many demographics

well, launching with the dot net is a bit risky, but we're an internet underpinnings kind of company right? That's what dot net is for, I believe, and anyone who goes to the dot com will realize they're in the wrong place pretty quickly

well, sure, we'd have to spell it out letter-by-letter in a radio interview, but who does radio anymore? in a conversation, you'll just give them your card. and in google, once we've got some traction any of the natural misspellings are going to work just fine anyway. the sound of it is just awesome, the three Xs make for a powerful text logo, and the dot com isn't squatted or anything

oh, but come on, who's going to read it like that? someone with a sick mind, that's who, but even then, doesn't that just add a little spark of interest to an industry that otherwise has a pretty boring image

well, it sure is a boatload of cash, and we could probably launch 5 startups with just the funds that are going into this domain name, but we've got the resources right now, and if this thing really takes off that'll be a drop in the bucket, right? Really, really takes off, yeah, but i've been crunching the numbers and


I'm guessing in the $750k plus range...unless they've owned it for years.




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