They're thinking "how do we get those C++ businesses to stop hiring C++ coders, and start hiring us Rust coders instead".
The original purpose of Rust was to displace C, a laudable goal. But it is failing at that, because C coders are practically defined as people who will never switch to anything. (Any who might have did already.) So now the only hope is to displace C++ instead, and the propaganda machine is trying to paint C++ as equally as unsafe as C, which it manifestly is not, lying if that is what it takes.
Well, there is corporate financial interests involved, which is sure to push the propaganda machine into higher gear. Expect a lot more trash and FUD being thrown around by converted fanatics and speculators, in regards to all the "inferior" languages.
The original purpose of Rust was to displace C, a laudable goal. But it is failing at that, because C coders are practically defined as people who will never switch to anything. (Any who might have did already.) So now the only hope is to displace C++ instead, and the propaganda machine is trying to paint C++ as equally as unsafe as C, which it manifestly is not, lying if that is what it takes.