> The strategy at the average European company is to spend most of the money on a sales people army and have a few engineers build the product.
Did you mean "average European software company"? A lot of the German Mittelstand companies are the opposite. Instead they sell into a niche through trade shows (another thing probably going away).
> Did you mean "average European software company"? A lot of the German Mittelstand companies are the opposite. Instead they sell into a niche through trade shows (another thing probably going away).
I do. My area has Mitteltstands as well, mostly in biochemistry. I had a bizarre experience interviewing for one of those where they posted a Python job offer but they actually wanted me to write Java and a dozen other things on top of it.
Did you mean "average European software company"? A lot of the German Mittelstand companies are the opposite. Instead they sell into a niche through trade shows (another thing probably going away).