Well, except that AppLovin is a (non-malware) ad tech company. So I mean, at least there's that.
But the play is more consolidation that anything. A large swath of mobile games use Unity, and a large swath of free games monetise using AppLovin. The Venn Diagram of these two is nearly a single circle.
But the play is more consolidation that anything. A large swath of mobile games use Unity, and a large swath of free games monetise using AppLovin. The Venn Diagram of these two is nearly a single circle.