When I clicked the link, I expected to see media security DRM functionality or something along those lines. However, from what I can tell, this is all critical security stuff; the security community has been begging for features like these for ages.
Kind of feels like Microsoft can’t win here. Everything is free and unprotected and their OS is a security joke, or they harden and get accused of DRM and monopolizing.
This has little to to with security. It's about having more control over the user.