If you don't have a product, the benefits are more along the lines of finding your voice, learning what resonates with the people you care about, and getting comfortable putting content out where people will see it.
I mentioned the numbers in the sense that I used to think traffic and on-site behaviour was a magical thing that "happened". It was more about having that "aha moment" of how it all works than about doing anything particularly profitable.
Given all that, I think new & future founders would do well to try blogging for a while, reaching out to whoever your future customers would be. It lays a bunch of strong foundational skills that are tough to internalize through reading case studies.
Nothing wrong to marvel about getting 120K readers to your post.But in a startup community like HN, people put much more value on how many conversions happened, or in this case how many real critical comments from which you learnt something , how many new feed subscribers etc
If you don't have a product, the benefits are more along the lines of finding your voice, learning what resonates with the people you care about, and getting comfortable putting content out where people will see it.
I mentioned the numbers in the sense that I used to think traffic and on-site behaviour was a magical thing that "happened". It was more about having that "aha moment" of how it all works than about doing anything particularly profitable.
Given all that, I think new & future founders would do well to try blogging for a while, reaching out to whoever your future customers would be. It lays a bunch of strong foundational skills that are tough to internalize through reading case studies.