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I guess I don't see how they could improve the Kindle drastically this late in the game.

The Kindle should be faster, lighter, and the UI should be a bit easier (but the touchscreen version due out at the end of the month could solve that already).

Amazon's already reduced it almost as much as can be. I feel like if Apple came out with an eInk reader it would be tough to be anything but a "me too" product. Perhaps they could do color eInk? I think it would take an advance like that to make it worthwhile.




Color eInk isn't being done because it's a technical problem, not a design problem. Everybody knows color eInk would be cool, we don't need Apple to step forward and say "You know what, color eInk would be cool!"

We just need somebody to invent a feasible one, make it and sell it. You'll then see it in Kindles quickly enough.


Color eInk isn't being done because nobody is willing to bet the farm on it. Everybody knows color eInk would be cool, and we DO need someone like Apple to step forward and say "You know what, color eInk would be cool! And here's a billion dollars, make it happen!"




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