Also, if you don't have someone at your company with a network & social cachet to pull in the talent you need, you might need to start there. If you don't have an in-house recruiter, bring one on to spend their time managing your proactive outreach. Giving up the equity/cash required to attract a Director/CTO may be a harder pill to swallow, but you need someone whose job it is to be trying things out & experimenting with what works at your company.
In this market, you can't expect that talent will come to you.
In this market, you can't expect that talent will come to you.