The main sponsors of war with Ukraine are EU and US who continue to buy oil and gas from Putin. It is estimated that since Feb 24 EU has paid more than 60 Billion Euro [1] for resources stolen from Russian people. If this revenue stream would dry out, Putin's economy would collapse overnight. So the most effective strategy is to cut the payments, now.
(I personally think that EU should have stopped buying energy resources from Russia in 2014 after Crimea annexation. Instead, EU countries increased energy dependence on Russia and continued to fuel Putin's oppression and war machines)
As for my personal efforts, well, I don't think that there is a realistic way of doing something significant. I have protested Putin's regime for more than 10 years, was detained once, cops threatened to plant drugs on me, and do nasty things to my family. I don't think unarmed protests have any prospects in stopping Putin's regime anyway: Ukraine has an army with heavy weapons, Javelins and Baryaktars, and help from the West, and they still have difficulty stopping Putin's orcs. And whatever he has thrown on Ukraine he has at home - so good luck fighting that barehanded. By now I think everybody understands that if the protesters will gather enough strength so riot police would not be able to disperse them, he'll just order to mow the protesters down with machine guns and flamethrowers.
So, a few years ago I moved most of my business offshore to EU, and pay ~zero taxes to Putin's regime, but now this virtue signalling campaign by western businesses cancelling everything russian actually creates great difficulties to simply function. Russians were discriminated even before by EU and US institutions and banks, and now this discrimination is turned up to eleven. The sad irony is that most of these discriminating measures actually help Putin, like idiotic ban of Visa / Mastercard payments - now Russian people have great difficulty paying for foreign VPS services, for example, and can only visit websites that perpetuate existing state propaganda.
(I personally think that EU should have stopped buying energy resources from Russia in 2014 after Crimea annexation. Instead, EU countries increased energy dependence on Russia and continued to fuel Putin's oppression and war machines)
As for my personal efforts, well, I don't think that there is a realistic way of doing something significant. I have protested Putin's regime for more than 10 years, was detained once, cops threatened to plant drugs on me, and do nasty things to my family. I don't think unarmed protests have any prospects in stopping Putin's regime anyway: Ukraine has an army with heavy weapons, Javelins and Baryaktars, and help from the West, and they still have difficulty stopping Putin's orcs. And whatever he has thrown on Ukraine he has at home - so good luck fighting that barehanded. By now I think everybody understands that if the protesters will gather enough strength so riot police would not be able to disperse them, he'll just order to mow the protesters down with machine guns and flamethrowers.
So, a few years ago I moved most of my business offshore to EU, and pay ~zero taxes to Putin's regime, but now this virtue signalling campaign by western businesses cancelling everything russian actually creates great difficulties to simply function. Russians were discriminated even before by EU and US institutions and banks, and now this discrimination is turned up to eleven. The sad irony is that most of these discriminating measures actually help Putin, like idiotic ban of Visa / Mastercard payments - now Russian people have great difficulty paying for foreign VPS services, for example, and can only visit websites that perpetuate existing state propaganda.
[1]: https://crea.shinyapps.io/russia_counter/