I've held one in my hand and damn that screen is clear as hell (but reflective) I think it sits somewhere between IPS and OLED for me, and being reflective it's easier to look at.
It's a love letter to past times, with little extras. It's made in partnership with Teenage Engineering, which created all sorts of little (and bigger) devices like this, mostly for audio. https://teenage.engineering/
It's only expensive when compared to products churned out by massive megacorporation with economies of scale on their side. This device was made from scratch by a very small company.
The Arduboy is $60. I don't doubt this thing is more capable that the Arduboy, the hardware is probably nicer, but they're both tiny fidget toys for small games- and one is 4x pricier than the other. So it's not like cheaper indie handhelds can't exist.
Apparently the Arduboy is based on the ATmega328. Is writing code in C/C++/Rust fast enough to write full-motion graphically/logically complex (if graphical complexity is even possible on a small display) games on the system, or do you need to implement large chunks in assembly code?
1. From the video on the site, device looks simple & portable.
2. The crank on the side makes you think it can play only 2D games.
3. $199 (device+cover) feels little expensive.
4. Display seems black white
5. Wonder why this was not done as an accessory device for smartphones instead of a separate device