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"Move fast and break things" with a healthy does of deep disrespect for the user mixed into a young and mostly self taught discipline (UI/UX) based on nice sounding pseudo-science that cherry picks usability studies to meet aesthetic desires of the highest-paid opinion in the room.

The modern web disgusts and enrages me more often than not.




It's one of few ways a small, scrappy firm can stand out —

talking to the user instead of taking the decision made by some investor/suit in a larger, less efficient firm.




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