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I happily pay for YouTube Premium because I watch tons of niche stuff that creators are able to make a living off.

YouTube has a lot of problems, and the ads for non-Premium users are probably going too far, but I find a lot of value in consuming and supporting a wealth of high quality content on obscure topics.



I do support some creators (as directly as possible) but honestly I prefer content where money was never an incentive. Ultimately it's up to creators to find ways of funding their passions and just because ads are the easiest way to do that right now does not mean that we have to support that. I also don't think I'd get bored if all ad-supported content just vanished and even if I did it would be worth it to force creators to find less manipulative funding sources. Or we could do away with all of that and make sure everyone has enough to live no matter what they do - but people would rather pay megacorporations than pay higher taxes that can be redistributed to creators.




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