Scott Jenson is great. It’s sad that he got so trolled.
I hope the folks at Tesla paid attention. He’s one of the top UX people in the world.
His book, The Simplicity Shift[0], was one of the seminal UX books in my career. I still use many of the insights that I gleaned from it.
It’s a real short read (and a free download, now). It was written when everyone was still using flip phones, and was very useful in doing a brutal UX triage.
Thank you for the link to the book. It reminds me of a product I worked on. The first version was command-driven, because that's what us programmers were used to. When our own sales people proved unable to do a demo without messing it up, we knew it was time to go back to the drawing board. We tucked the keyboard away in a drawer where you would pull it out only when needed, and replaced it with 6 buttons. Those buttons let you pick from a preconfigured menu, which walked you through the process step by step once you selected something.
I hope the folks at Tesla paid attention. He’s one of the top UX people in the world.
His book, The Simplicity Shift[0], was one of the seminal UX books in my career. I still use many of the insights that I gleaned from it.
It’s a real short read (and a free download, now). It was written when everyone was still using flip phones, and was very useful in doing a brutal UX triage.
[0] https://jenson.org/The-Simplicity-Shift.pdf