The problem I have is that Google is not optimizing for the best results - they are optimizing for homogeneous "best" results for the average person. And a lot of that comes down to optimizing for showing product placements (even if they are not ads) and difficulty filtering out garbage paperclip sites and repetitive blogs and whatnot. It used to be that I could fine tune my google searches using just quotes or other simple "advanced" methods and get great results but that has significantly decreased as the years have gone by. If I search for a string in quotes I dont want google automatically "suggesting" I meant something else and then I have to click another button that I am "sure" I meant my original terms.