I think this article gets the nexus of failure wrong. Apple didn't change everything because, ultimately, the Apple idea didn't spread. I'm a big fan of Steve Jobs and how Apple has approached products but the fact is that it's pretty much just Apple. Beyond Cupertino there's the same players and the same issues you had before.
You can't change everything if everything refuses to change.
Apple's ideas did spread. Every android phone is an iPhone counterfeit.... it is a copy of the iPhone. Like the GUI, which Linux and Windows copied, Apple's ideas do spread... the problem is the people who steal them get away with the theft.
I believe you are a troll at this point, but it's hard to tell given how fanatical some Apple fans are in their historical revisionism. I would suggest you watch what Jobs himself has to say on the GUI.[1] And read some of the other links that have been presented to you, you have been factually wrong numerous times throughout this thread.
You can't change everything if everything refuses to change.