Thanks for sharing that. This comment below the article stood out:
Imagine all those budgets that were spent on implementing AMP on major websites. Yikes.
Reminds me of the bogus "Facebook feed will be all video in 5 years" baloney that Zuck et al started promoting in 2016, which resulted in publishers firing journalists and retooling newsrooms for video ... and getting massively burned later when the farce was revealed.
