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Manufactured rivalries can be a great thing for business. We have been debating Coke vs Pepsi, Nike vs Reebok, McDonald's vs Burger King for decades now while these companies laugh all the way to the bank.



Like the post but I would add "Ford v Ferrari" there. A synthetic 100T test is much like an F1 course - not something you deal with during your commute, but it's nice to know what the limit is, and that there are people pushing that limit.




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